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Plan

The test in one line, the portion, and the money.

The test in one line

Sell 50 bowls to your own area in 14 days, and get 10 of those people to order again.

Likes and shares do not count. Paid orders count. Repeat orders count double, because the slogan is a repeat-rate promise. Hit these numbers and you have proof and a reason to spend more. Miss them and you learn why for less than the price of a phone case.

Pass marks
50bowls or platters paid, in 14 days
10customers who order a second time
P40or more real margin per P85 bowl
How to think during this test

Think like an owner, not like the cook

1
A hypothesis, not a plan.WingGo is not a business yet. It is a guess that people will buy and come back. The test proves it or disproves it. Being disproved is fine, it is still cheap.
2
Numbers, not feelings.Friends said it was delicious? That is not data. Paid orders and returning customers are data.
3
Small bet, fast lesson.P2,787 and 14 days. Learn cheap now and you can repeat it bigger.
4
Proof before spend.Website, stall, delivery app: all of them make sense after 50 paid orders. Before that, they are just cost.
5
Repeat is the business.The first order is curiosity. The second is a business. That is why repeats count double.

The portion: 2 pieces per bowl

Settled: "2 wings" means 2 pieces (a flat or a drumette each), not 2 whole wings. From your answers: P190 a kilo and 9 whole wings per kilo, so 18 pieces. One piece costs about P10.60. Here is what each menu item earns.

Every price, every margin, and how many bowls a kilo makes all hang on the portion. Get this wrong and every number below it is wrong. That is why it was fixed first, before the logo.
Bowl, 2 pieces + java rice

P85 bowl

P41margin, about 48%
Wings, 2 pieces (est. P10.60 each)P21.10
Java rice, 1 servingP5.50
Rice bowlP6.60
Breading, sauce, oil (est.)P10.00
Spoon, wax paper, stickerP1.00
Cost of goodsP44.20
Platter, 6 pieces

P159 platter

P68margin, about 43%
Wings, 6 pieces (est. P10.60 each)P63.30
Rice bowlP6.60
Breading, sauce, oil (est.)P20.00
Spoon, wax paper, stickerP1.00
Cost of goodsP90.90

You answered: P190 a kilo, 9 whole wings per kilo. Cut into flat and drumette that is 18 pieces, about P10.60 each. If it is really 9 pieces after cutting (very large wings), say so in a comment and the numbers change. The platter is P26.50 a piece against P42.50 in the bowl and still earns about P68, so it is your upsell, not a discount. At P190 wings the margin is thinner than the first estimate, so grams per piece and the real sauce cost matter more.

Money, checked

Your split is right. The only disagreement in the document is how many kilos of wings you are buying: 1, 2, or 5 depending on which line you read.

A first business rarely dies on taste. It dies on costs nobody saw: LPG, fuel, packaging. So we counted the breakeven, so you know how many bowls are "free" before you earn.

Startup capital

ItemTotalEach
Breading, without wings173
Flavor bases, 5 flavors946
Rice, 2 kg110
Packaging (bowls, paper, spoons, sticker)474
Subtotal, matches your P855 each1,703855
Wings, 2 kg at P190380190
Drinks supplies (your list adds to 704)704352
Total to start2,7871,394

Fuel at P1,500 a month sits outside this, and it is the only recurring cost you listed. That line says "gasoline, Taguig", which reads as transport. Cooking gas (LPG) is not on the list anywhere.

What you must sell to stand still

Bowls a month to cover P1,500 fuel37
Bowls to earn back the P2,78768
Bowls from 2 kg of wings (18 pieces per kilo)18
Rice bowls on hand50 orders

At about P41 a bowl, 50 bowls is roughly P2,040 of margin: a month of fuel and half the startup money back, in two weeks. Drinks and platters come on top of that.

Drinks are your best margin and they are not on the menu

Cup, straw, ice, and flavor land near P9 a serving. At P25 to P30 a cup, that is a P16 to P21 margin, better than the bowl. Add "Lychee or Blueberry cooler, P25" to the menu board before the test starts. Bundle: bowl + drink P105.

To do

What the plan does not cover yet, and today's taste test.

What the plan does not cover yet

None of these stop the test. All of them bite within a month if they stay blank. Tap to open.

This is not meant to scare you. Each of these is a question your customers will answer for you, the hard way, unless you answer it first. It is cheaper when you do.
Wings come from Angono, fuel is Taguig. Pick one area for the test and one way to order: message the FB page. Write down the pickup address and the delivery radius.
One GCash QR for the business, one shared sheet, every peso in and out logged. You are a couple splitting 50/50. Write the split down now while it is small and friendly.
Two pieces is settled. What is not: how big a piece. Weigh a few today. If the Angono wings run small, the bowl looks thin at P85, and people notice that before they taste anything.
GrabFood and Foodpanda take 25 to 30%. On a P85 bowl that is the whole profit. Direct orders only until you know your real cost per bowl.
Honey, parmesan, cream, cheese spread, and salted egg each serve mostly one flavor. Five means five things to run out of. Launch with three. Today's taste test picks them.
LPG is a real cost per batch. Permits are not needed for a two-week pre-order test from home, but they are needed before a stall. Note the dates.
"Wings that keep you coming back" is a repeat claim. Every order must produce a name and a number you can message again. That list is the business.
The menu says java rice. The list has butter and garlic but no annatto (atsuete) or margarine. Add them, or call it garlic rice.

Today: taste test scorecard

Cook all five. Score each from 1 to 5. Keep the top three. Be honest, you are choosing what to defend for two weeks.

A score sheet instead of just tasting, so the loudest voice does not win. Write, compare, choose. That is how every decision in the business should go.
FlavorTasteLooks in bowlEasy to cookCheap to makeTotalKeep?
Cheesy
Creamy Salted Egg
Honey Garlic
Buffalo
Garlic Parmesan

Also record today: pieces per kilo, grams per piece, minutes to fry one batch, and how many bowls one batch of sauce covers. Those four numbers replace the estimates in Plan.

Test

Step by step, the order log, and the day-14 verdict.

The two-week test, step by step

Do not build a website, do not sign up for a delivery app, do not print more stickers. Messenger, GCash, and one spreadsheet are the whole system for the first 50 orders.

Fixed cook days and a cutoff protect your money (no leftover wings) and your time. Every good food business has a rhythm its customers know.
Taste test, pick 3 flavorsthenFix portion and pricesthenPost menu, open pre-ordersthenCook on 3 fixed days a weekthenLog every orderthenMessage each customer on day 3thenCount on day 14
1
Pick one area and name it

Your barangay plus one office or school where one of you already knows people. Small and close beats wide and far. Delivery by hand within that area only.

2
Set cook days and a cutoff

Friday, Saturday, Sunday. Orders close at 12 noon, pickup or delivery 5 to 7 pm. A cutoff means you buy exactly the wings you need and throw nothing away.

3
One menu post, pinned, with a price list and the GCash QR

Three flavors, bowl P85, platter P159, drink P25, bowl + drink P105. Real photos of your bowl, taken in daylight, not the AI art. People buy what they can see.

4
Take orders in Messenger, paid first

GCash before cooking, or cash on pickup for people you know. Reply with one line: name, order, flavor, time. Copy that line into the sheet before you start frying.

5
Log every order in the sheet, including the ones you gave away

The columns are in the Order log tab. The sheet is not admin work. It is the proof you are trying to produce.

6
Message every customer three days after they buy

One sentence, from the page: how was it, and next cook day is Friday. Count who orders again. That is your repeat number.

7
Day 14: sit down with the sheet, not with feelings

Bowls sold, repeat buyers, flavor mix, real cost per bowl, cash left. Then read the Verdict.

The order log

One Google Sheet, two tabs. Keep it on both phones.

The sheet is what tells you where to spend next. Without it you cannot prove anything to Jeff, to an investor, or to yourselves. Two minutes per order, that is all.

Tab 1: Orders, one row per order

ColumnWhat goes in
DateCook day
NameAs they typed it in Messenger
MobileFor the day-3 message
AreaStreet or building
ItemBowl, platter, drink, bundle
FlavorOne of the three
QtyPieces ordered
AmountPesos received
Paid viaGCash or cash
Pickup or deliveryAnd the address if delivered
New or repeatRepeat if the mobile number appears before
FeedbackWhatever they said on day 3, word for word

Tab 2: Cook day tally, one row per day

Wings bought, kilos and pesosReceipt photo in the chat between you two
Bowls and platters soldFrom Tab 1, filtered by date
Wings left overLeftover is money. Track it.
Cash in, cash out, cash on handThe one line that settles arguments

Three numbers you read on day 14

Orders paidtarget 50
Repeat customerstarget 10
Margin per bowl, realtarget P40 or more

Day 14 verdict

Read the sheet before changing anything.

There is a pass and a fail so you do not keep going out of pride or habit. Clear numbers, clear decision, on day 14, not day 60.

If you pass

You have 50 paid orders, 10 repeat names, and a margin that held. Now it is worth spending: a bigger wings buy from Angono at a better per-kilo price, a simple mobile order page so the customer list grows on its own, and a permit so you can take a stall or a weekend market slot. Bring the sheet to that conversation. It is your pitch.

If you miss

Fewer than 50 orders but strong repeats means a reach problem: widen the area, not the menu. Plenty of first orders but no repeats means a product problem: fix the wings before you spend a peso on posts. Margin under P40 means the sauce, the oil, or the price is off. The sheet will show which. Missing is a P2,787 lesson, the cheapest one you will ever buy.

Your answers

Write an answer under each one. Jeff sees them too.

Which area is the test? (your barangay + one office or school)

Which three days are cook days, and what time is cutoff and pickup?

Who holds the GCash and the sheet?

Which three flavors won the taste test?

What is the pickup address, and how far does delivery go?

How many pieces per kilo, and how many grams per piece? (count today)

Approve

When you are both good with it.

Last step

Are you both good with this plan?

If you are, put your name and click the button. If something should change, comment on that section first. Once you have both approved, we start the next phase.

WingGo Market Test, v3Estimates are marked as estimates. Replace them with today's measurements.

Pass marks

50bowls or platters paid, in 14 days
10customers who order a second time
P40or more real margin per P85 bowl

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